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TNS – taunting under the guise of market research

8/15/2016

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Just before 3pm this afternoon, the company I am really starting to loathe called me at home…

…again!

Regular readers are going to be familiar with the name, but for my newbies, it’s TNS, a UK research company. It has just pissed me off for the umpteenth time and my virtual soapbox is back out for me to stand on.

This is the third post I have felt obliged to write in four months to address annoying corporate behaviour (links to previous posts below). Though I am not a preacher, I will carry on lambasting this damn company, with an almost religious zeal, until it can get its act together.

Today it was Tia Goldsmith’s turn to be on the end of my frank and short tempered response to being dialled. She was calling on behalf of Sport England.

It turns out that TNS cannot get its technology sorted out to exclude my number from its telephony lists. The automated dialler put Tia through to my number without her intervention and only once I started with my “Are you kidding me” dialogue, was she able to see any notes associated with my number (including the don’t call it instruction).

In the course of earning a living, I work with telemarketing agencies whose switchboards won’t allow call handlers to dial telephone numbers registered on the TPS or CTPS schemes (the switchboard block can be overridden, but that usually needs an approval from someone of a higher rank than the caller).

You would have thought that TNS would have similar exclusion functionality to operate around “opt outs” but apparently not.

In the world of marketing there are expressions for some dubious practices where companies use market research as a front for selling, marketing, fundraising or even political persuading (sugging, mugging, frugging, pugging); I am about to suggest a new category – Tugging. Taunting Under the Guise of market research.

The bastards are certainly taunting me!

Of course TUGging might also suggest something else altogether less tasteful. But then again TNS’s opt-out process is a load of wank and the callers, (inadvertently to be fair) a bunch of prefixed “ers”.

Until next time…

01/07/2016 http://www.adrianbaldwin.net/blog/tns-telephone-nuisance-service
18/05/2016 http://www.adrianbaldwin.net/blog/tns-stop-bloody-calling

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